In recent years, shifting customer mindsets have impacted shopping habits and subsequently brand values. Customers are increasingly seeking personalized, omnichannel experiences from brands. In order to grow your business, it is critical that businesses shape their eCommerce strategies around these shifting needs.

In this whitepaper, we discuss:

New buyer habits that impact the eCommerce industry 
Data behind new buying trends like BOPIS and curbside pickup 
Tactics and practical strategies to reach new groups of consumers