K12 and Virid: Building a Scalable Commerce Future Through Strategic Partnership

Overview

Since 2000, K12 has been a leader in online education, committed to helping students unlock their full potential at their own pace. They partnered with Virid to accomplish a variety of web projects, including improving mobile responsiveness, optimizing UX, enhancing eCommerce functionality, integrating marketing, ratings and reviews, customer service solutions and more.

The Problem

K12 wanted to develop an MVP eCommerce site but didn’t have the internal bandwidth to commit to a brand new initiative. They needed development resources and Shopify platform expertise to get their new site off the ground. As a Shopify partner, the Virid team was tasked with migrating the content K12 wanted to keep from their original site while building new custom content not available through Shopify’s proprietary software.

The Solution

Virid provided the development resources, Shopify expertise, and strategic guidance to get the project off the ground by configuring and launching the site. Beyond that, Virid experts offered immeasurable support in customizing the Shopify platform, and integrating new tools, apps, and extensions to build the perfect solution for K12’s needs.

The Impact

After a successful initial launch, K12 has continued their partnership with Virid, rather than bringing development work in house.

“The K12 team thinks of Virid as an extension of our internal team, rather than a third-party vendor,” Said Beth Honcharski, Product Marketing Manager at K12. “They’ve become an integral part of the K12 team and we plan to continue with them far beyond the MVP stage.”

To learn more about how Virid can help you grow, schedule a consultation today to get started.